Slingin’ Socks Contest
Slingin’ Shoes, the ground-breaking specialty retail podcast, newsletter and online community addressing the critical issues in today’s market, and OS1st, the fastest-growing sock brand in run specialty retail are joining together to promote socks as a strategic add-on to footwear sales. The Slingin’ Socks Contest will award stores that increase their sock sales by boosting their sock-to-shoe ratio from July 2025 to October 2025.
Win the Golden Slingshot, $500 OS1st Credit
The store that demonstrates the most growth in their sock-to-shoe ratio will receive:
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Golden Slingshot Award at Slingin’ Shoes Live in San Antonio
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And, will be featured on the live podcast
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Limited edition Slingin’ Shoes Hoodie
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A $500 wholesale account credit on their next order with OS1st
All stores that demonstrate sock-to-shoe ratio growth will receive Slingin’ Shoes t-shirts and 10 pairs of OS1st socks.
How to Enter
To enter, stores must show growth in the period from July 15, 2025 to October 15, 2025 and complete the award submission by November 1, 2025.
The submission form (linked here) should be filled out and submitted by 5 p.m. on November 1, 2025. The submission form includes comparative sock-to-shoe ratio data and sharing best practices.
The competition is open to all specialty retail stores whether they are OS1st customers or not, and the sock-to-shoe ratio should encompass all sock brands in the store.